Meatworld International Inc.’s Mrs. Garcia’s Meats—one of the largest meat retailers in the country—launched its digital platform and reseller program at the height of the pandemic. This initiative allowed the delivery of safe, quality meat to households across the metro and provided livelihood opportunities to more aspiring homepreneurs.
Supporting the program, Gifted Minds and Mrs. Garcia’s worked together to launch “Meat of the Matter,” a 360° publicity campaign wherein chefs, moms, and enthusiasts were invited to try unique recipes and meats from Mrs. Garcia’s.