Oakley

As a renowned global brand, Oakley had the goal to maintain its position as a leader in the market and highlight its other product offerings. Gifted Minds streamlined the brand’s messaging and boosted it through strategic social media channels and by collaborating with key opinion leaders and print media to build brand equity.
Today, Oakley not only continues to be the leading brand in performance eyewear, but is fast becoming a competitive player in the athleisure category.